Coker Tire Company continues to innovate for car collectors and hot rodders. The SEMA Show has awards for new and innovative products and Coker Tire managed to bring home the hardware this year. An 820-19 Firestone Grooved Rear tire mounted on a 19" Gennie wheel won "Best New Street Rod/ Custom Car Product". The classic combo recalls dirt racers of long ago and is becoming a wildly popular look among hot rodders and rat rod builders. [caption id="attachment_308" align="aligncenter" width="500" caption="820-19 Firestone Grooved rear, 19" Gennie wheel"][/caption]